Trust

Social Proof Placement Guide

Learn where and how to place testimonials, logos, reviews, and case studies for maximum conversion impact.

Testimonial Placement

Testimonials work best near CTAs and pricing. We check if your social proof is positioned to reduce purchase anxiety.

'Trusted by' logo bars build instant credibility. We check placement, logo quality, and whether they're above the fold.

Star ratings and review counts from G2, Capterra, or Trustpilot add credibility. We check for their presence.

Detailed case studies help B2B buyers justify the purchase. We check if they're accessible from the landing page.

Specific numbers ('10,000+ teams') are more credible than vague claims ('thousands of users'). We audit specificity.

Video testimonials have 2x the impact of text. We check if you're leveraging video social proof.

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